At Pinnacle Bikes®, we respect the privacy of our users and customers. This Privacy Policy explains how we collect, use, and disclose information received through our website and retail operations. Please read this in full before using our site or submitting any personal data.
Information We Collect
We collect both personal and non-personal data from you to improve your shopping experience and facilitate transactions. Personal data allows us to contact you or identify you as an individual. Non-personal data does not directly identify you but provides helpful business insights.
Personal Information
The personal information we may collect falls into the following categories:
- Contact data like your name, email, phone number, and postal address to fulfill orders and send communications
- Account credentials such as usernames, passwords, and security questions to allow access to member-only areas of our site
- Demographic data including age, gender, location, and preferences to better understand our customers
- Transaction data including payment card details, purchase history, and order specifics to process shopping cart transactions
- Correspondence that you send to us including feedback, questions, and any other communications
- Social media handles if you interact with or mention us on social platforms
We collect this information in various ways including membership or newsletter sign-up forms, product orders, service requests, email campaigns, and social media interactions.
Non-Personal Information
We also collect data that does not identify you personally, either alone or in aggregate. This includes:
- Site traffic data such as browsing patterns, page visits, referring pages, and your IP address
- Device data such as screen size, operating system, browser type, and device identifiers
- Location data from your IP address, GPS, wireless networks, or cell tower proximity
- Cookies and tracking technologies to analyze site traffic, understand usage, and deliver relevant ads
- Anonymous survey data collected from polls or questionnaires
How We Use Collected Information
Data allows us to improve our products and services for better customer experiences. We use your information in the following ways:
- Provide and deliver products or services you request or purchase
- Process payments and refunds
- Contact you about orders, products, services, and promotions
- Offer you customized or targeted ads, content, and recommendations
- Identify and authenticate you so you can access members-only services
- Analyze site performance, correct issues, and improve our website
- Assess and improve our products, marketing, and customer service
- Detect and prevent security incidents, abuse, fraud, and criminal activity
- Fulfill legal obligations such as paying taxes and complying with regulations
- Correspond with you and answer any questions or requests you send us
When We Disclose Personal Information
We will not disclose, sell, or share your personal data except in these specific circumstances:
- With service providers under contract who help process transactions and deliver our services
- With your consent or at your request to share information with others
- When compelled by a legal requirement to comply with regulations or lawful requests
- To enforce our policies, prevent fraud, illegal activities, or security threats
- To investigate, prevent, or take action against potentially prohibited or illegal activities
- To establish, exercise or defend legal claims or protect against harm to rights, property or safety
Pinnacle Bikes® will not sell your personal information to any third parties or marketers. Any service providers who handle data on our behalf must agree to strict confidentiality and data security requirements.
Your Rights Over Personal Information
You have the following rights with respect to your personal data:
- Request a copy of personal data we hold
- Ask for your information to be updated or corrected
- Revoke consent and opt out of specific uses
- Object to processing or have your information deleted
- Restrict how we use or share your information
- Take your data to another provider (data portability)
To make privacy requests regarding your personal information please contact us at [email protected]. We will respond within 30 days.
How We Protect Personal Information
We utilize physical, technical, and administrative safeguards to ensure the security of your data. Measures include:
- Encryption of sensitive financial and account data
- Secure server protocols and firewalls to prevent unauthorized access
- Access controls for databases containing personal information
- Employee training and policies to handle data properly
- Regular system testing, audits, and monitoring for threats
While we strive to protect information, Pinnacle Bikes® cannot guarantee total security. You use our site and share data at your own risk.
Online Privacy Practices
Cookies and Tracking
We and our service providers use technologies like cookies, web beacons, tags, and scripts to analyze site usage, enhance your browsing experience, and deliver tailored ads. We also use session and persistent cookies to recognize you as you navigate our site. You can disable cookies in your browser but site functionality may be impacted.
Do Not Track
Our systems do not recognize browser “Do Not Track” signals. But you can limit sharing of your activity data by disabling cookies.
Links to Other Sites
Our site contains links to third party sites not governed by this privacy policy. We encourage you to review the privacy policies of any site you visit.
Children’s Online Privacy
We do not knowingly collect information from children under 13 without parental consent. Users under 18 should only use our site with supervision.
California Privacy Rights
California residents have the right to request what data we share with third parties for direct marketing purposes. Contact us at the email below to make such a request.
International Transfers
We operate globally so your personal data may be processed and stored internationally. It will always have appropriate protection and be used only for legitimate purposes under this policy.
Changes to this Privacy Policy
We may periodically update this policy. We will notify you of significant changes by updating the effective policy date at the top of this page. You should check back frequently to stay current on our privacy practices.
Contacting Pinnacle Bikes®
Please don’t hesitate to contact us with any privacy-related questions or concerns at [email protected] or by writing to:
Pinnacle Bikes Ltd.
Attn: Privacy Officer
49 Commercial Rd
Newport, Wales
Thank you for choosing Pinnacle Bikes®. Ride on!